Gone are the days when there was only one way to consume your weekly edition of The Economist. You can, of course, still read the print edition (and a lot of you do), but you can also now read and/or listen to The Economist on your iPad, Android, Blackberry, Kindle, Nook and iPhone. And you [...]
Tags: advertising, brands, circulation, CMR, global, metrics, transparency
September 10 2012
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A message to advertisers
The Economist’s push toward greater transparency in publishing
April 30 2012
This morning, The Economist became the first weekly magazine to release a Consolidated Media Report, or CMR. The report provides a comprehensive look at the value of The Economist across all of its diverse platforms. Working with the Audit Bureau of Circulations, we have unveiled a range of data on the publication’s reach in North [...]
Tags: brand, circulation, CMR, digital, print
Tags: brand, circulation, CMR, digital, print
