Topic: Lean Back reading

The challenge inherent in repurposing a magazine of Vogue‘s design and visual excellence onto a tablet device is pretty daunting. Vogue is a Conde Nast icon, achieving worldwide recognition for the depth of its journalism, the quality of its photography and the beauty of its design. Bringing the demanding aesthetic of a centuries old brand [...]

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Tags: fashion, iPad, kindle, magazine, publishing, Vogue

As technology changes the way we read, we readers are in a continual state of beta and debate. Can you truly enjoy a novel in the subway on your iPhone? (My husband swears he does). Which time shifting apps are best? (I like Instapaper). How do we make time to read away from the frenzied [...]

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Tags: big data, data, GE, industry, internet, storytelling

You might think creating a mobile phone app is a straightforward endeavour, particularly when a portion of them involve an almost like-for-like copy of content and design from an already well-honed website. But that doesn’t stop an awful lot of garish, and in some cases downright unusable, apps from appearing in my phone’s Android store. [...]

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Tags: apps, HTML5, iPhone, website

To many publishers, the iPad has looked like the cavalry coming over the hill – a last-minute rescue for a threatened industry. Surely this is no less than a glorious new start for the printed product in all its carefully crafted packaging and design beauty? Well, the relief may be short lived, at least for [...]

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Tags: Future, magazine, PDF, print, publishing, T3, Total Film

Lean-back technology is not only changing how we read, it is rapidly changing what we read, and publishers are rushing to fulfil the new demand. “Fifty Shades of Grey” is now the fastest selling paperback in history. Its sales records have broken even those set by “Harry Potter”, selling 397,889 paperbacks in the UK last [...]

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Tags: e-book, erotica, fifty shades of grey, iPad, kindle

In an attempt to stay up-to-date on the constant evolution of digital media, I follow a lot of media blogs and Twitter accounts. Lately, I’ve noticed an upswing in the use of the word “everywhere” to describe some media brands’ digital philosophy. There was Time Warner’s “TV everywhere” strategy, first introduced two years ago as [...]

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Tags: digital, everywhere, Flipboard, New York Times, Time Warner