Tag Archives: digital

The launch of the Guardian‘s digital edition in Australia is a milestone in the development of our global ambitions. It also illustrates the opportunities and challenges facing a newspaper industry that is undergoing a period of dramatic upheaval, brought about by rapid technological change, exacerbated by the current difficult macro-economic environment. In the last ten [...]

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Tags: Australia, digital, news, newspaper, The Guardian

According to Nielsen, nearly half of all homes with a TV set have a DVR. That’s over 50 million households. While DVR penetration is slowing, usage is increasing substantially. Something is going on and it’s not good for advertisers or the broadcasters. But it is good for consumers and that’s what matters. The arguments that [...]

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Tags: ads, digital, DVR, millennials, TV

As we look at our iConsumer research — McKinsey and Company’s research into how consumer digital behavior is changing across platforms, activities and geographies that we’ve been doing for the last 5 years — we’re seeing fundamental changes in the way people are interacting with digital media. Take, for example, the emergence of the smartphone [...]

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Tags: digital, iConsumer, iPad, iPhone, mobile, tablets

Our colleagues at The Economist have an informative infographic on the rise and fall of American newspaper circulation. As the video shows, some newspapers have done a better job at growing their circulation than others. Publications such as the Wall Street Journal and the New York Times have managed to increase their circulations (which includes [...]

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Tags: ads, digital, New York Times, newspaper, Wall Street Journal

It’s time to take the “e” out of e-commerce. We added that vowel to explain the digital mediation of buying and selling, some 20 years ago. It seemed so cool and so novel that governments granted e-commerce a short-term tax exemption. The idea: spur this groovy new way of doing business. Flash forward to the [...]

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Tags: Amazon, digital, e-commerce, newspapers

Major events that occur in the physical world like Hurricane Sandy often remind me of how far we have come as a society in the great analog-to-digital conversion of our times. While weather forecasting and a significant amount of civil preparedness and communication rely on the internet, the devastating impact of the storm is a [...]

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Tags: Amazon, digital, Hurricane, Sandy, storm