Economist

Tag Archives: longreads

Rethinking long-form reading on the desktop

In the first article ever written for this blog, The Economist Group’s chief executive Andrew Rashbass laid out evidence for the rebirth of long-form reading, made possible by the advent of the tablet. “Data from all sorts of sources shows clearly that consumers read on tablets in a way much closer to print than to [...]

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Tags: desktop, journalism, longreads, mobile, news, tablets

Interview 2.0

Decluttering the lean-back reading experience

Cast an eye over a website that most appeals to you in terms of lean-back reading and you’ll probably find a few common themes – minimal colour scheme, an absence of distracting clutter and clean design that incorporates a font that is comfortable on the eye, and not overly-expressive or extravagant. Readability, an online application [...]

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Tags: design, iPad, journalism, kindle, longreads, reading