Tag Archives: tablets

The concept of the newspaper is changing drastically for the new Turkish generation born in the 90s. These “digital natives” have been born into a world of new technologies that are now standard for their generation. And compared with the demographics of many countries in the West, this generation represents a very large percentage of [...]

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Tags: internet, iPad, media, news, tablets, Turkey

What kind of blog would Lean Back 2.0 be without an end-of-year list? In keeping with this tradition, here are the charts and infographics that best capture what 2012 meant for digital publishing. 1. The growing mobile landscape: Americans are increasingly reading news on their mobile devices. Source: Pew Research Center’s Project for Excellence in [...]

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Tags: 2012, ads, iPad, iPhone, smartphones, tablets

As we look at our iConsumer research — McKinsey and Company’s research into how consumer digital behavior is changing across platforms, activities and geographies that we’ve been doing for the last 5 years — we’re seeing fundamental changes in the way people are interacting with digital media. Take, for example, the emergence of the smartphone [...]

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Tags: digital, iConsumer, iPad, iPhone, mobile, tablets

As 2012 comes to a close, it’s worth noting that this was the year the US crossed a mobile threshold. Half of all US adults now own a mobile device and a majority use their device to read news, The Economist Group and the Pew Project for Excellence in Journalism reported in October. Now, Pew [...]

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Tags: mobile, news, Pew, pew 2012, reading, tablets

A few months ago, The Economist Group and the Pew Research Center’s Project for Excellence in Journalism released new research confirming the important role that mobile devices play in how we get our news. The study found that the US has crossed a mobile threshold, with 50 percent of US adults now owning a tablet [...]

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Tags: data, infographic, mobile, mobile phones, news, Pew, smartphones, tablets

In the first article ever written for this blog, The Economist Group’s chief executive Andrew Rashbass laid out evidence for the rebirth of long-form reading, made possible by the advent of the tablet. “Data from all sorts of sources shows clearly that consumers read on tablets in a way much closer to print than to [...]

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Tags: desktop, journalism, longreads, mobile, news, tablets